About Us

Where Petals Tell a Story

Since 1993, Hoddesdon Flowers has been rooted in a love for beautiful, bespoke floristry. The shop was founded by Jo's wonderful mum, Pauline (Polly) Cochran, whose passion and creativity inspired everything the family built together. Side by side, they created a much-loved local business, known throughout Hertfordshire for stunning floral designs and heartfelt tributes.

For a time the premises were leased, but Jo's love for floristry never paused. She continued creating breathtaking seasonal bouquets and floral tributes from her flower stall outside The Feathers in Wadesmill, all while raising her two amazing boys.

Now, Jo is thrilled to be returning to her roots in Hoddesdon and continuing the beautiful legacy her mum began all those years ago. Pop in for a cuppa and a chat about all your floristry needs — we'd love to see you.

Love, Jo xxx